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Transcend releases new Wi-Fi memory card

47

Media technology manufacturer Transcend has released a new Wi-Fi SD memory card that allows for wireless transfer of images from your SDHC-compatible digital camera. Like other Wi-Fi-capable SD cards we've reviewed in the past, Trancend's card works in either a direct share mode to a mobile device or in Internet mode using a free app for iOS or Android devices. 

Press release

Set Your Photos Free with Transcend’s Wi-Fi SD Memory Card    

November 8, 2012 -- Transcend Information, Inc. (Transcend®), a worldwide leader in storage and multimedia products, today proudly announced the release of its exciting new Wi-Fi SD memory card that instantly adds wireless capability to an SDHC-compatible digital camera. With the Wi-Fi SD card and the exclusive Wi-Fi SD App, users can take advantage of the high resolution of their digital camera and the versatility of their smartphone or tablet to easily share beautifully shot photos to the world as soon as they are taken.

Perfect for Any Occasion

The Wi-Fi SD card operates in two modes: Direct Share or Internet Mode. Ideal for use on outdoor photo shoots and vacations, Direct Share Mode is automatically activated as soon as the camera is powered on, allowing peer-to-peer connections between camera and mobile device in any location. Thanks to the convenient Wi-Fi SD App, users can quickly switch to Internet Mode, which allows the Wi-Fi SD card to connect to a nearby Internet hotspot or even use the personal hotspot feature of smartphones and tablets. When connected via Internet Mode, users can browse and download photos from the Wi-Fi SD card and instantly email to friends or upload to their social network profile.

Free Wi-Fi SD App

Developed specifically for iOS (iPhone/iPad/iPod touch) and Android devices, the free-to-download Wi-Fi SD App automatically organizes Wi-Fi SD card data into intuitive categories. The convenient, easy-to-use design of the App allows users to effortlessly browse photos, watch videos, download content, and share via Facebook or email. Besides smartphones and tablets, Wi-Fi-enabled desktop computers and notebooks can access media with a similarly user-friendly interface by using a web browser.

Instant Shoot & ViewThe Wi-Fi SD App’s Shoot & View feature takes advantage of the advanced capabilities of digital cameras and the large screen of mobile devices for a more efficient post-production process. First, simply capture a stunningly detailed picture using a high-megapixel camera, which then appears immediately on the smartphone or tablet. Next, download the image to local memory and manipulate in creative ways using today’s sophisticated photo editing apps before sharing with friends and family.

Superior Speed & Capacity

Featuring the SDHC Class 10 speed rating, Transcend Wi-Fi SD cards provide higher transfer speeds and greater stability than currently available Class 6 cards. Combining excellent performance with a generous 16GB (US$69) or 32GB (US$99) capacity, each Wi-Fi SD card provides plenty of space and support for extremely high-resolution digital masterpieces.

Comments

Total comments: 47
Kinematic Digit

Bought it, tried it, compared it to EyeFi cards I have.

Simply put, it's the worst ill conceived product I've ever used. No desktop application to configure it, and it is so inconsistent and loses connections way more than an EyeFi card. DO NOT BUY THIS CARD.... it will frustrate you.

I returned it and told every retailer I know personally never to stock this product.

Comment edited 26 seconds after posting
0 upvotes
MortenVind

I have just bought the Transcend WIFISD card. The main reason I wanted a WiFI SD card, was so that when I connect my camera to a preset hotspot my pictures would be transfered to flickr automatically. As I now understand this is possible with Eye-Fi (learned this after I purchased the Transcend). Does anyone know any tricks or tips so it can be done with the Transcend WIFI SD card?

0 upvotes
WalterSanders

I've been "trying" to use eyefi cards for about 2 years now. They are okay for point 'n shoot but I would never use the "endless" stream as several times I've had my pictures upload & disapear, never making it to my desktop. That's okay if you keep the shots on the card, but, not if you've streamed with endless memory.
EyeFi now has lowered their support to email only. No phone support as of mid March 2013. They'll get back to you...when they want... No timely help if your shoot is in never never land. Your post processing is when eyefi gets back to you.

0 upvotes
RussOniMac

Software sucks

0 upvotes
snakeusa

Ezshare is super. Cheap, fast transfer rate and very easy to use.
My ipad 1 receive both RAW + JPE files from my Canon 5D mark II without any problems. http://www.youtube.com/watch?v=EBa7zSpzGfM

0 upvotes
shutterhappens

It would be even better if the card uploads the photos directly to a cloud drive (e.g. dropbox).

This way I don't have to run another background app on my computer to receive the photos, and the computer doesn't need to be on for the photos to transfer out of the card.

0 upvotes
Preternatural Stuff

What we want is a Wifi-enabled SD card adapter where you can insert any micro-SD card in them. I don't want to be stuck with any fixed storage capacity.

I'll boycott all these till them make it like I want them.

1 upvote
Dave Weinstein

Speak for yourself. I'm not so keen on a removable micro-SDHC. There is a card like this already it was posted on this site about 3 weeks ago, btw! (http://www.dpreview.com/news/2012/10/17/PQI-Air-MicroSD-to-SD-adapter-gets-reviewed-by-DCWatch)

Unfortunately, looking at the Google Play reviews of PQI's Android software, all are fairly negative. Incompatibility problems, connection issues, etc.

The Eye-fi seems to be the most well reviewed of the bunch.

I'm much more concerned about price, speed, reliability, and geotagging. Upgradability is LAST on my list.

0 upvotes
djsphynx

The most interesting part of this product is that it's compatible with the D800. The eyefi is not (unless they've addressed the issue). Hopefully the transcend claim is tested.

1 upvote
Just a Photographer

This problem has been resolved already.
You can download new firmware to your eyefi card and all works fine now in combination with my D800

0 upvotes
Greg999

Class 10 is too slow, most new cameras are UHS compatible and the speed difference in a burst mode is substantial.

1 upvote
Reg Natarajan

What we really need is a wifi MicroSD card, as several newer pocket cameras are starting to use that format.

0 upvotes
nolamu

Does anybody know if there is another wifi card other than the eye-fi that has Geo tagging build in.

0 upvotes
peevee1

This "Geo tagging" requires WiFi present, and records those coordinates. Not the real geo tagging as provided by a GPS.

0 upvotes
Dave Weinstein

Hmmm... I wonder why they don't add GPS info from the smartphone when showing the photos in "Direct" mode?

0 upvotes
steve_hoge

WIFI in an SD card? Don't have those kind of real-time needs, so I could take it or leave it.

But when are we going to see SD cards with auto-tagging GPS built in? I'd LOVE to eliminate that step from my workflow while still being able to shoot with any camera I choose.

0 upvotes
Octane

The EyeFi cards are already doing geo tagging.

2 upvotes
Peter Galbavy

Sort of. The Eye-Fi cards record the BSSIDs of the Wifi hotspots around it and they use a triangulation sytem (can't remember the company name) to narrow down the location. This is OK-ish in tourist areas but has severe drawbacks when no WiFi is prsent at *shooting* time (not upload time, doh!) or if you carry your own Wifi hotspot like a tethered phone or MiFi device - then the EyeFi gets it very wrong...

1 upvote
Niala2

To complement my shouting 11min ago:
..No, i truly am only just a photographer looking for the best card of the sort, so, for the sake of equity - as far as I know :
see also the othe "class 10" wifi solution here at Eye.fi.
http://www.eye.fi/products

1 upvote
Skyfall

can i use this with my Fuji EXR 30 HS. digital camera which says to use class 4 memory card in its user manual. Plz guide me??

0 upvotes
nolamu

go to eye-fi .com you can check if your camera is compatible.

0 upvotes
chrisnfolsom

I believe the class 4 is a minimum speed probably for video. I have never heard of a problem with using faster cards. There are some issues with cameras that have a lot of metal so the wifi radio does not work well. In practice, my eye-fi works pretty well - and the GPS is NOT real gps, but uses Wi-Fi Positioning System which gets you close, but nothing like real gps although you don't have the significant battery usage of GPS either....

1 upvote
Tchatche

I don't see the release date, but look interesting

0 upvotes
Niala2

DPReview should un-publish this press-release because its just an example of utter dishonnesty, misleading manipulation - and DPreview should know.

It's plain conscious misleading us, thuse deserving 2500 years of jail for :
"provide higher transfer speeds and greater stability than currently available Class 6 cards".

Yes (bravo!) : "Class 10" is probably bound to be faster then "Class 6".
I dont just now here witch of the call 6 or 10 is the better product , but Eye-fy DOES have on the marked a "Class 10" wifi-solution - has it not ??

We should not be lenient to people (yes, individuals hide everywhere) who promulgate such ways of doing business. This is REAL pollution in every sens.

Comment edited 3 times, last edit 11 minutes after posting
1 upvote
Rad Encarnacion

I fail to see where in the press release they claim their Class 10 product is faster than someone else's Class 10 product.

It appears to me that you are complaining about a claim the press release never makes.

Comment edited 17 seconds after posting
3 upvotes
GURL

Camera compatibility list to be found there:
http://www.transcend-info.com/products/CatList.asp?FldNo=24&LangNo=1&Func1No=0&Func2No=203

No transfer speed indication...

1 upvote
peevee1

Time to make a comprehensive review (on DPR) of new EyeFi, Toshiba Flash Air and this Transcend Wi-Fi SD, with their corresponding applications.

10 upvotes
keeponkeepingon

Why is this on connect instead of dpreview? Does the hardware work in cell phones?

Thanks!

9 upvotes
KeeChiuPeng

How does it differ from eyefi ?

1 upvote
chrisnfolsom

As it's not released yet we can't say for sure, but the claimed advances are:
1. Cheaper - 16gb at $69. Eye-fi is $99.00.
2. Open standards as Eye-fi has not allowed you to upload to anywhere but their servers - I think this is changing though.
3. No 32GB Eye-Fi card.
4. Eye-Fi was the WPS positioning so you can get a location/Quasi GPS - not sure if the Toshiba or Transcend cards will - mostly a software issue.
5. Eye-fi does work and is proven - I have not seen much on connection and speed information with the other cards.

0 upvotes
Reg Natarajan

Just a quick comment on "Eye-fi has not allowed you to upload to anywhere but their servers". Eye-Fi (which I currently use) lets you upload to Flickr or Picasa (not both), and you can also configure the client to download both RAW and JPG into your Dropbox or Google Drive cloud storage. I do all that in production and it works fine. I know some have found the client buggy, but I have never had any issues with it, myself.

0 upvotes
RaVN11

For more than 2 months Eye-Fi DO NOT work properly with iPhone/iPad iOS upgraded to version 6.0 or 6.01. Eye-Fi developers can't fix so basic feature for so long. See Eye-Fi forums.
In my opiniom, is better to wait for Transcend.

1 upvote
Amnon G

Reg, I read that EyeFi makes the camera turn on slower (maybe all of them do). Is that correct?

0 upvotes
Jack1611

@Amnon, I use the 8GB Pro x2(can't speak to any other cards) and do not experience a lag powering on. Use this card in my two Canon PnS and my Nikon D800.

0 upvotes
Reg Natarajan

AmnonG, sorry for the slow reply. I don't come to this site every day. Like Jack1611, I also don't experience any slowdown. Both my cameras start up quite quickly and EyeFi cards don't seem to affect their start up time, but I don't have any experience beyond those two.

0 upvotes
G Davidson

Sounds good, I especially like the 32gig version, which is about what I need for a long trip without changing cards. It's still a bit slow compared to the newer UHS cards, though.

0 upvotes
Ken Sills

I think this is the solution to what I've been trying to do for a long time. Namely, back up the photos on my camera to my iPhone when I am in the field and there's no wi-fi. There's a cable availabe to load SD card data onto an iPad but none for the iPhone. This will be a super product if it works as advertised.

0 upvotes
DigitalOxygenca

Yet another SD based wireless memory card. When are these companies going to wake up and tap the professional market with Compact Flash versions?

1 upvote
joejoe19

Not enough sales to really justify it. Less than 4% of sales for memory cards is CF. So from a business standpoint it makes sense. If R&D cost are equal the SD yields a profit 25x that of it's CF counterpart.

2 upvotes
reenc

This is so much cheaper than EyeFi. Plus its faster. Cant wait to get a 32gb card. When can I expect this at BH Photo?

Comment edited 3 minutes after posting
3 upvotes
Bill

I've got two Eye-fi cards that I don't use now. The software is too kludgy to be of any value, and the transfers of RAW photos take way too long. Hopefully this one improves in both areas.

3 upvotes
Louis Dallara

I don't see a shipping date?
It's interesting that it's approved for the Nikon D800
I tried the Samsung smart camera to my Galaxy III phone at Photo expo and it's painfully slow.
Never see Toshiba cards for sale any where?

1 upvote
chrisnfolsom

I would think they would use a different wireless standard - like for wireless Video as Wifi is not very fast - especially with RAW. Also, does anyone like the transfer speed of files off of an SD card? CF would be much nicer in that regard.

0 upvotes
hanugro

PNY has SD wifi card that accept any microSD.

0 upvotes
hanugro

I mean PQI, sorry. Can't find a way to edit comment.

0 upvotes
Jack1611

@Bill, I totally agree with your assessment that the sw bundle with Eye-Fi is less than tolerable. I have a review on it on Amazon (both 8/16 GB pro x2 version) NOT on the card use (r/w on the card) but on the NETWORK issues of the Eye-Fi cards. Long story short, I think the beta version of the Eye-Fi firmware solves the issues. I "unofficially" clocked 4min 51 sec on transferring 6 FX raw and a 32 sec 1080p HQ vid from my D800. I was surprised to be able to shoot AND transfer at the same time. I use the "endless memory" mode in adhoc "DIRECT" mode. At this "new" performance benchmark, I will not need to upgrade to the 16GB.

0 upvotes
gnewsch

Sadly the card doesn't seem to work in the camera of the year 2012, the Olympus OM-D E-M5. Looks like someone didn't do their homework. And I don't just mean me as the buyer.

0 upvotes
Total comments: 47
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