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Sony’s water-resistant Xperia Advance to come to the U.S.

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The Xperia Advance offers a 5-megapixel camera and is water and dust resistant.

For the mobile user sick of fragile phones, Sony’s Xperia Advance aims to please. Whether you have dangerous hobbies or are just clumsy, the exterior of the Xperia Advance is designed to protect your phone through exposure to dust and water.

Despite its selling point that the phone is “dust tight” and “protected against the effects of immersion in water in depths between 0 to 39 inches for up to 30 minutes,” the Xperia Advance is by no means waterproof and should not be used as such. Sony also warns against using it in environments with excessive dust.

The Xperia Advance’s camera is 5-megapixel—not the highest-resolution camera phone out there, but the added security of the device’s water and dust resistance might be enough to convince the rugged mobile photographer to take it out in the field. The camera has 720p HD video recording, face and smile detection, as well as fast capture.

The Xperia Advance is available unlocked from Sony for $299.99 and is compatible with AT&T’s 3G network.

Full Press Release

SONY MOBILE COMMUNICATIONS BRINGS ITS WATER-RESISTANT ANDROID SMARTPHONE, XPERIA™ ADVANCE, TO THE U.S.

November 11, 2012 

• The highest level of dust and water resistance available on any Android smartphone*

• Stylish, sleek and durable smartphone made to withstand whatever life throws at it without compromising on design or functionality

• Reality Display for razor sharp clarity and fast capture camera to go from sleep to snap in just over a second

What: Sony Mobile Communications brings the Xperia advance to US consumers looking for a full-featured Android smartphone and beautiful design with extra durability and water resistance. Xperia advance has a scratch-resistant display with wet finger tracking to offer functionality and protection against dust and water immersion.

As Sony’s most durable, water-resistant smartphone, the Xperia advance is built to handle life’s unexpected moments. It has a scratch-resistant mineral glass display and meets the IP67 ratings for protection against dust and water immersion** in depths between zero to 39 inches for up to 30 minutes. Xperia advance is a fit for Xperia fans who don’t want to worry about protecting their phones when caught in the rain.

With Xperia advance, consumers can watch the latest movies and TV shows in razor sharp quality and with fast performance.

This powerful device conceals its rugged nature in a slim and attractive design, and, at only .4 inches thick at its thinnest point, users can enjoy its lightweight feel and easily carry it in a pocket or bag among keys, change and other items with reduced susceptibility to marks or scratches. The Xperia advance’s sleek and stylish design means durable and water-resistant smartphones no longer have to look bulky and rugged. 

Xperia advance features easy connectivity through DLNA® technology to share and enjoy content on a TV. It also comes preloaded with Music Unlimited and Video Unlimited from Sony Entertainment Network***, giving access to millions of songs, Hollywood blockbusters, and TV series.

*Based on smartphones available in the US as of October 29, 2012.

** An IP (Ingress Protection) rating of 67 means the device is dust tight and is protected against the effects of immersion in water in depths between 0 to 39 inches for up to 30 minutes. Despite your device’s resistance qualities, you should avoid exposing it to environments with excessive dust or moisture. Damage to your device, (even if through ordinary use) can limit or lessen resistance to dust or moisture. You should not submerge the mobile phone in water. The water resistance of the micro USB port and the headset connector is not guaranteed in all environment or conditions. All compatible accessories including batteries, chargers, hands-free devices, micro USB cables, microSD™ cards, and so on are not dust and water resistant on their own. Warranty does not cover damage or defects caused by abuse or improper use of your device.

***For Sony Unlimited services, a subscription is required and additional requirements, terms, and conditions, may apply. All apps require compatible wireless service connection and usage rates apply.

Pricing & availability:

The Xperia advance is available now at Newegg and other online retailers. For additional availability and pricing, please check with each retailer.

 · MSRP $299.99 (unlocked), in tactile black, pure white, or warm yellow

Network compatibility:

Xperia advance is compatible with the network bands below.

· UMTS HSPA 850, 1900, 2100

· GSM GPRS/EDGE 850, 900, 1800, 1900

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